{"title":"Newest Products","description":"\u003cp\u003eBrowse our newest arrivals at JOY. From dresses to gifts and homeware, discover the latest additions to our collection.\u003c\/p\u003e","products":[{"product_id":"avocado-beach-blanket","title":"Avocado Beach Blanket","description":"\u003cp\u003eFor all you Avocado lovers this large get noticed beach towel is perfect for beach, park or sun bed. Avo' great summer.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eDimensions 180 X 143.5 cm (71 X 56.5 in)\u003c\/p\u003e\n\u003cp\u003e100% Polyester\u003c\/p\u003e\n\u003cp\u003eMachine wash in cool water, with similar colours. Do not bleach. Do not tumble dry, cool iron on reverse. Do not dry clean.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Joy","offers":[{"title":"One Size","offer_id":46948144480535,"sku":"10069233","price":25.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/0865\/6426\/products\/IMG_5037_53709ce9-1604-43aa-91da-127c49621d67.jpg?v=1647341131"},{"product_id":"cara-letter-canvas-tote-bag","title":"Cara Letter Canvas Tote Bag","description":"\u003cp\u003e\u003cspan style=\"color: #000000;\"\u003eLooking to up your style game? or for the perfect gift? Look no further than the Cara Letter Tote bag. Crafted in a heavy duty cotton for durability and with buttery leather straps the Cara tote has you covered! Select your Letter choice which had been beautifully embroidered to the front in a stunning italic font.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #000000;\"\u003e100% COTTON \/ 100% LEATHER STRAPS\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #000000;\"\u003eWipe clean only\u003c\/span\u003e\u003c\/p\u003e","brand":"Louche","offers":[{"title":"A \/ Black\/White","offer_id":40029307011114,"sku":"10022962","price":20.0,"currency_code":"GBP","in_stock":true},{"title":"C \/ Black\/White","offer_id":40029306978346,"sku":"10022955","price":20.0,"currency_code":"GBP","in_stock":true},{"title":"E \/ Black\/White","offer_id":40029307076650,"sku":"10022986","price":20.0,"currency_code":"GBP","in_stock":true},{"title":"J \/ Black\/White","offer_id":40029307174954,"sku":"10023525","price":20.0,"currency_code":"GBP","in_stock":true},{"title":"K \/ Black\/White","offer_id":40029307207722,"sku":"10023532","price":20.0,"currency_code":"GBP","in_stock":true},{"title":"L \/ Black\/White","offer_id":40029307109418,"sku":"10022993","price":20.0,"currency_code":"GBP","in_stock":true},{"title":"M \/ Black\/White","offer_id":40029307043882,"sku":"10022979","price":20.0,"currency_code":"GBP","in_stock":true},{"title":"S \/ Black\/White","offer_id":40029307142186,"sku":"10023006","price":20.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/0865\/6426\/products\/Cara_Tote_Black_1_c4bf1a5d-83ff-4abb-b7ad-d57d54f95306.jpg?v=1767613924"},{"product_id":"louche-bee-uutiful-bee-printed-scarf","title":"Bee-Utiful Bee Printed Scarf","description":"\u003cp\u003e\u003cspan style=\"color: #000000;\"\u003eA totally Bee-utiful scarf featuring and oversized bee design. This monochrome designed oversized scarf can double up as a sarong making it a summer holiday essential. Features handmade tassel trim.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cmeta charset=\"utf-8\"\u003eDimensions 180 x 85 cm\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #000000;\"\u003e100% POLYESTER\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #000000;\"\u003e Machine wash in warm water, with similar colours. Do not bleach. Do not tumble dry. Simply hang on a hanger to dry. Cool iron. Do not dry clean.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Louche","offers":[{"title":"One Size","offer_id":46948143923479,"sku":"10208717","price":15.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/0865\/6426\/products\/BEE-UYIFUL-SCARF-SS21_2_8cb72ed7-de58-47bb-9353-a8630d410b05.jpg?v=1733926422"},{"product_id":"louche-brice-all-crystal-hair-clip-diamond","title":"Brice All Crystal Hair Clip Diamante","description":"\u003cp\u003e\u003cspan style=\"color: #000000;\"\u003eHair accessories are here to stay and it appears the fancier the better! The Louche Brice diamante hair slide is the OTT finishing touch that everyone needs. Featuring diamantes in a rectangle design, the Brice hair slide is definitely a conversation starter.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #000000;\"\u003eMETAL Crystal\u003c\/span\u003e\u003c\/p\u003e","brand":"Louche","offers":[{"title":"Default Title","offer_id":46948143497495,"sku":"10135747","price":15.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/0865\/6426\/files\/BriceAllCrystalHairClip.webp?v=1704208162"},{"product_id":"louche-cactus-printed-scarf","title":"Louche Cactus Printed Scarf","description":"\u003cp\u003eThis bright Cactus printed lightweight scarf doubles up as a sarong making a perfect addition to your summertime wardrobe. Features handmade tassel trim edges.100% Polyester\u003c\/p\u003e\n\u003cp\u003eMachine wash in warm water, with similar colours. Do not bleach. Do not tumble dry, Simply hang on a hanger to dry .Cool iron. Do not dry clean.\u003c\/p\u003e\n\u003cp\u003eDimensions 180 x 90 cm\u003c\/p\u003e","brand":"Louche","offers":[{"title":"One Size \/ Mustard\/White","offer_id":46948143268119,"sku":"10208670","price":15.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/0865\/6426\/products\/CACTUS-SCARF-SS21_1_a98ac0f8-6509-460d-b808-95e28e73348b.jpg?v=1647341172"},{"product_id":"louche-ezekiel-spotted-headband","title":"Louche Ezekiel Spotted Headband","description":"\u003cp\u003e\u003cspan color=\"#000000\" style=\"color: #000000;\"\u003eHeadbands are still so on trend. Decorate your hair and add that polished finishing touch to an outfit with the Louche Ezekiel headband. Featuring a monochrome polka dot print with an adorable bow detail.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #000000;\"\u003eCOTTON \/ PLASTIC\u003c\/span\u003e\u003c\/p\u003e","brand":"Louche","offers":[{"title":"Black\/White","offer_id":46948142612759,"sku":"10137420","price":15.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/0865\/6426\/products\/e-z-ezekiel-headband_2_208b1d80-19cb-424c-9a3d-b8751d054e17.jpg?v=1773147216"},{"product_id":"louche-gail-cat-eye-detail-sunglasses","title":"Louche Gail Cat Eye Detail Sunglasses","description":"\u003cp\u003e\u003cspan style=\"color: #000000;\"\u003eGail is the perfect cat eye sunglass shape. Her gold edge adds a sleek twist to the vintage inspired classic, and emphasises the gorgeous shape of these frames. Wear with your favourite tea dresses for a 50's feline vibe.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #000000;\" data-mce-fragment=\"1\"\u003eGlasses come with a stylish hard case complete with glass cleaner.  \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #000000;\" data-mce-fragment=\"1\"\u003eAll our sunglasses conform to BS EN 1SO 12312-1 1; 2013+ A1 2015 \u0026amp; PPE Regulation 2016\/425, with break resistant lenses and UV protection. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #000000;\" data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003c\/p\u003e","brand":"Louche","offers":[{"title":"Black","offer_id":46948142547223,"sku":"10063514","price":25.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/0865\/6426\/products\/g-a-gail_black_sunglasses_1_43f75ec8-cdf2-4ae3-9d67-936390e92849.jpg?v=1774892440"},{"product_id":"louche-hot-tropics-printed-scarf","title":"Louche Hot Tropics Printed Scarf","description":"\u003cp\u003eThis colourful summery oversized tropical print light weight scarf, can double up as a sarong making it an essential addition to that holiday wardrobe. Features handmade tassel trim.\u003c\/p\u003e\n\u003cp\u003e100% Polyester\u003c\/p\u003e\n\u003cp\u003eMachine wash in warm water, with similar colours. Do not bleach. Do not tumble dry, Simply hang on a hanger to dry .Cool iron. Do not dry clean.\u003c\/p\u003e\n\u003cp\u003eDimensions 180 x 85 cm\u003c\/p\u003e","brand":"Louche","offers":[{"title":"One Size \/ Multicolour","offer_id":46948141334807,"sku":"10208724","price":15.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/0865\/6426\/products\/HOT-TROPICS-SCARF-SS21_1_515b22be-9cdd-4e12-832a-bf5f8a770edb.jpg?v=1647341336"},{"product_id":"louche-kia-straw-trilby-hat","title":"Louche Kia Straw Trilby Hat","description":"\u003cp\u003eStay cool and stylish in the Louche Kia Straw Trilby Hat. Made from lightweight straw, this trendy straw trilby features playful raffia pom-poms and a unique hand-stitched brim. Perfect for sunny vacations, pair with your favourite summer outfit. Sun, style, and fun all in one!\u003c\/p\u003e\n\u003cp\u003eWipe clean only.\u003c\/p\u003e","brand":"Louche","offers":[{"title":"Default Title","offer_id":46948140744983,"sku":"10060124","price":20.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/0865\/6426\/files\/Photoroom_20250502_005702.jpg?v=1746630548"},{"product_id":"louche-kiko-round-sunglasses","title":"Louche Kiko Silver Round Sunglasses","description":"\u003cp\u003eSuper cool and extra lightweight, our Kiko shades are the perfect style for summer in the city or beyond. Featuring a stylish matte silver stainless steel frame and contrasting blue lenses, \u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #000000;\" data-mce-fragment=\"1\"\u003eGlasses come with a stylish hard case complete with glass cleaner.  \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #000000;\" data-mce-fragment=\"1\"\u003eAll our sunglasses conform to BS EN 1SO 12312-1 1; 2013+ A1 2015 \u0026amp; PPE Regulation 2016\/425, with break resistant lenses and UV protection. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #000000;\" data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003c\/p\u003e","brand":"Louche","offers":[{"title":"One Size \/ Silver","offer_id":46948140679447,"sku":"10063491","price":25.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/0865\/6426\/files\/LoucheKIKOSILVERSUNGLASSES_2.webp?v=1774891814"},{"product_id":"louche-lorraine-wide-brimmed-ribboned-straw-hat","title":"Louche Lorraine Wide Brimmed  Ribboned Straw Hat","description":"\u003cp\u003eChannel you inner Madeline, and protect your face from those dangerous UVB rays wearing this totally on trend wide brimmed sunhat. Featuring a frayed rim and eponymous black petersham ribbon.\u003c\/p\u003e\n\u003cp\u003eRaffia\u003c\/p\u003e\n\u003cbr\u003e\n\u003cp\u003eWipe clean only.\u003c\/p\u003e\n\u003cbr\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Louche","offers":[{"title":"One Size \/ Natural","offer_id":46948140515607,"sku":"10208625","price":25.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/0865\/6426\/products\/LORRAINE-STRAW-HAT-SS21_1_fefb2dc5-a024-4f84-bd3c-7ca889abc706.jpg?v=1647341434"},{"product_id":"louche-melissa-kite-scarf","title":"Louche Melissa Kite Scarf","description":"\u003cp\u003eScarves aren't just for winter! Style the Louche Melissa Kite Scarf around you neck, in your hair, as a bag accessory or even a bracelet. Featuring a grey stripe on a white base with a pink edge.\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-olk-copy-source=\"MessageBody\"\u003eSize:112 x 32cm\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e100% Polyester.\u003c\/p\u003e\n\u003cdiv dir=\"ltr\"\u003eHand wash only, do not tumble dry, do not bleach, iron with cool iron on reverse.\u003c\/div\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Louche","offers":[{"title":"One Size \/ Blue\/Pink\/White","offer_id":46948140122391,"sku":"10137437","price":18.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/0865\/6426\/products\/m-e-melissa-scarf_1.jpg?v=1765806570"},{"product_id":"louche-peony-printed-scarf","title":"Louche Peony Printed Scarf","description":"\u003cp\u003eThis summery oversized floral print lightweight scarf that can double up as a sarong making it an essential addition to that holiday wardrobe. Features handmade tassel trim.\u003c\/p\u003e\n\u003cp\u003e100% Polyester\u003c\/p\u003e\n\u003cp\u003eMachine wash in 30% water, with similar colours. Do not bleach. Do not tumble dry, Simply hang on a hanger to dry .Cool iron. Do not dry clean.\u003c\/p\u003e\n\u003cp\u003eDimensions 180 x 90 cm\u003c\/p\u003e","brand":"Louche","offers":[{"title":"One Size \/ Multicolour","offer_id":46948139565335,"sku":"10208687","price":15.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/0865\/6426\/products\/PEONY-SCARF-SS21_1_dbeacce7-953a-4da9-b60f-1bc695f9b9af.jpg?v=1647341476"},{"product_id":"louche-plant-lady-printed-scarf","title":"Louche Plant Lady Printed Scarf","description":"\u003cp\u003eThis summery oversized tropical print light weight scarf featuring tropical leaves and toucans can double up as a sarong making it an essential addition to that holiday wardrobe. Features handmade tassel trims.\u003c\/p\u003e\n\u003cp\u003e100% Polyester\u003c\/p\u003e\n\u003cp\u003eMachine wash in warm water, with similar colours. Do not bleach. Do not tumble dry, Simply hang on a hanger to dry .Cool iron. Do not dry clean.\u003c\/p\u003e\n\u003cp\u003eDimensions 180 x 90 cm\u003c\/p\u003e","brand":"Louche","offers":[{"title":"One Size \/ Green\/White","offer_id":46948139499799,"sku":"10208700","price":15.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/0865\/6426\/products\/PLANT-LADY-SCARF-SS21_1_e2261dfb-80d1-4bde-9c63-f70b019597b3.jpg?v=1691069806"},{"product_id":"louche-roxanne-scarf-taupe","title":"Roxanne Spotted Square Scarf","description":"\u003cp\u003eThe Roxanne Spotted Square Scarf combines a soft beige base with elegant black spots, offering a refined accessory to complete any ensemble. Its understated yet distinctive design makes it an essential piece for adding subtle sophistication and polished detail to your wardrobe.\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #000000;\"\u003eSize 70cm X 70cm\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #000000;\"\u003e100% POLYESTER\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #000000;\"\u003eHand wash with similar colours , do not tumble dry. Iron with cool iron on reverse.\u003c\/span\u003e\u003c\/p\u003e","brand":"Louche","offers":[{"title":"Default Title","offer_id":46948139204887,"sku":"10137963","price":15.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/0865\/6426\/products\/Roxanne_scarf-model.jpg?v=1647341493"},{"product_id":"louche-santana-animal-print-scarf","title":"Santana Zebra Print Scarf","description":"\u003cdiv class=\"wWOJcd\" aria-controls=\"exacc_APqJY5XTFJKMgQbZkpHQBw_2\" aria-expanded=\"true\" aria-labelledby=\"exacc_APqJY5XTFJKMgQbZkpHQBw_1\" role=\"button\" tabindex=\"0\"\u003e\n\u003cdiv class=\"YsGUOb\"\u003e\n\u003cspan style=\"color: #000000;\"\u003eMatch your prints, clash your prints. When it comes to Louche scarves, you can't go wrong. Wear it as a necktie, hair accessory, bracelet or to dress up your go to bag.\u003c\/span\u003e\u003cbr\u003e\u003cspan style=\"color: #000000;\"\u003eSize 98cm X 9cm\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"YsGUOb\"\u003e\u003cspan style=\"color: #000000;\"\u003e100% POLYESTER\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv class=\"YsGUOb\"\u003e\u003cspan style=\"color: #000000;\"\u003e\u003cmeta charset=\"utf-8\"\u003eHand wash only, do not tumble dry, do not bleach, iron with cool iron on reverse.\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv class=\"YsGUOb\"\u003e\n\u003cspan style=\"color: #000000;\"\u003e\u003c\/span\u003e\u003cbr\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Louche","offers":[{"title":"One Size \/ Black\/White","offer_id":46948138942743,"sku":"10137970","price":15.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0554\/0865\/6426\/products\/Santana_scarf_model_2_3f969507-bf19-4a8b-8fc3-0eca4341674c.jpg?v=1704207170"},{"product_id":"louche-virginia-floral-narrow-scarf","title":"Virginia Floral Narrow Scarf","description":"\u003cp\u003e\u003cspan style=\"color: #000000;\"\u003eMatch your prints, clash your prints. When it comes to Louche scarves, you can't go wrong. 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