We're Going On Safari!

We’re going on safari and everyone is invited. Now – what are we going to wear?! The safari chic trend is all about neutral colour palettes, natural finishes and materials with minimal accessories. Think tan, khaki and beige hues with an abundance of wood and raffia. This trend is a great one to play with pattern and print and get adventurous with textures. Forget florals, animal print is your new bff. Add a rural twist to your standard city outfits to make this trend work for you and your wardrobe. If you’re a fan of utility wear, then you’re in luck because the utilitarian aesthetic has a strong presence within the safari chic trend. Your combat trousers, oversized utility jackets and chunky boots are ready made for this trend and with beige arguably being the colour of the season; get ready to go wild for neutrals. Just add some key pieces to create the ultimate safari ensemble.

Pair the Brave Soul Stoney Animal Spot blouse with cream linen trousers and brown mules for a neutral toned look with a wild side! Swap your standard jeans and a t-shirt out for the Louche Kellie top and Prescilla skirt. Crafted in 100% cotton, the flattering square neckline of the Kellie top paired with the mustard paper bag waist of the Prescilla skirt is the perfect sun drenched safari ensemble.

Keep things fresh by incorporating a tropical print into your safari ready looks. The earthy tones of the Louche Oxana Palm top are guaranteed to conceal you from any potential predators either on safari or the dreaded commute to work! Keep camouflaged with the Loeiza tropical playsuit featuring a muted tropical print with subtle pops of pink and red. Style the Loeiza playsuit with the Louche ‘Clay’ cross body bag in black with red stitching to create some pleasing contrast.

Speaking of camouflage, you can’t go wrong with khaki. The Marin Scallop Hem Dress is THE dress to nail this trend. Just add a pair of binoculars and you’re ready to spot the safari big five. If mini dresses aren’t your thing, then the Fleur gingham shirt dress is a great midi length option. Contrast the deep mustard yellow shade of the Fleur Gingham dress with a white utility jacket and the Louche Jones tan crossbody bag for a sartorially sound look. Keep your jewellery muted and choose accessories with natural finishes. The brass tones of the Louche ‘Wilder’ and ‘Blaire’ earrings are ideal for adding subdued sparkle and the ‘Walker’ round rattan bag is guaranteed to add natural texture to your looks.

Embrace the beige with our new utility trio: the Louche ‘Taner’ shirt dress, ‘Neil’ utility trousers and ‘Leno’ boiler suit. With these three, all you need to add is a safari park. To create an inspired safari chic outfit, pair the ‘Neil’ trousers with a white peasant blouse to play with silhouettes and fuse function with the feminine. For the days where you have zero time choose the ‘Leno’ boiler suit and take the guesswork out of getting dressed. This monochromatic all-in-one is not only safari ready but takes simple style to the next level. Just add some leopard printed mules and gold hoops and you’re ready to take on the day.

Safari styling is the epitome of tonal chic and one of the easiest trends to get right. If you’re looking to inject some adventure into your everyday then the safari chic trend is for you. Try it and show us on Instagram with the hashtag: #wewearjoy and #shareyoursummerjoy.