Introduction to AW19 Modern Folk


Finally, our Modern Folk collection is here and we couldn’t be more excited! This has been a hard secret to keep hush hush. The collection was designed in house by our super talented team of designers months ago and we’ve been itching to reveal our favourite pieces to you ever since.



Taking inspiration from all things bohemian, the Modern Folk collection mixes utilitarian inspired outerwear with more boho silhouettes and materials. Key pieces draw inspiration from the free-spirited, with teddy textures complimenting beatnik patterns that boast smocked and tiered shapes updated in luxe fabrics.

There is no doubt that ‘Modern Folk’ is an Autumn/Winter collection what with its gorgeous line up of deep, earthy tones that instantly put you in cosy mode. Dress in the colours of the ripening season to truly embrace the beginning of fall. Rust, forest green and navy shades compliment deep mustard, pistachio and orange tones; welcoming the Autumnal season in style.

The collection takes inspiration from original 1970’s garments, creating a story that feels contemporary, despite its vintage origins. We’ve been desperate to add the Louche Madison wide leg cord trousers into our wardrobes for months and now we finally can! Paired with one of the gorgeous balloon sleeved blouses available in the collection, the Madison is truly a hero piece.

The line-up of gorgeous dresses in this collection is second to none with a wide variety of 1970’s inspired cuts in a selection of folksy prints. Each dress has all the covetable features you could possibly want, from balloon sleeves and elasticated cuffs to tie waists and ruffled high necks.

Match the ripening seasons with our Modern Folk AW19 collection. Add a touch of free-spirited bohemia to your life with our inspired lineup of Autumnal pieces and accessories. This season, let Louche take charge of your wardrobe.