1. JOY SS15 Press Day

    The JOY PR team recently held our SS15 Press Day at the House of St Barnabus in Soho, London. We showcased our eclectic collection of JOY & Happiness gifts (which are available online now!) and exclusive previews of the new Spring Summer 2015 collections from brands Louche and HYMN.

    We can't give too much away, but a picture says a thousand words... so here's an exclusive look!

    gifts joy the store

    For Spring Summer 2015, Louche

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  2. Love Lamie Blogs For JOY!

      We spent some time with blogger / instagrammer Laura Stewart of Love Lamie and asked her about how she got started, what inspires her and what she loves about Louche! Check out her interview below and how she styled her favourite pieces from Louche AW14. Talk us through your blog. How did you start? I started Love Lamie more as a creative outlet. I take a lot of photos, so I wanted a nice place to share everything, my travels and stuff. The "fashion" part of my site is just a place where I feel like people can get to know me more, image wise.
    Can you give us the name of three style icons? I don't think I have any style icons, I try to just do my own thing, if I like it, I'll wear it! [caption id="attachment_8488" align="alignnone" width="300"]
    Louche Karm Dress[/caption]Describe your style?I would say my style is comfortable & casual with a dose of smart pieces and a sprinkle of hippy vibes.I love things that hang well, I'm all about basics, simple pieces with a nice cut.What do you get up to in your spare time?
    I spend most of my free time drawing, working on my portfolio, going on skate cruises & spending time with my boyfriend. What
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  3. Q&A with Salad Man, David Bez

    Fed up with the lack of affordable but healthy ready-made lunch options on offer,
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  4. Photo Story: The HYMN Launch Party

    Photo Story: The HYMN Launch Party

    Photography by Laurence Stephens

    This time last week we were excitedly making our way to the official HYMN Launch Party in London

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  5. Him for HYMN: Singer - Sam Mason

    In the last of our Him for HYMN specials before tonight
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  6. Him for HYMN: Barber - Benjamin May

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  7. Introducing HYMN...

    Introducing HYMN...
    Photographer: Sam Butt, Models: Maxwell Carnegie & Benjamin May from Genco Portobello, Male grooming: Lee Machin, Behind the Scenes Photography: Laurence Stephens. We are thrilled to announce the arrival of an exciting new menswear label, launching its debut collection at JOY for SS14. HYMN, founded in London during the summer of 2013, is committed to creating clothing of advanced durability and wearability with a unique twist. HYMN caters to every facet of the modern man
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  8. 15mins with Franco Manca

    Last Thursday JOY welcomed Bridget Hugo and Giuseppe Mascoli, masters of sour dough pizza and owners of hip restaurant Franco Manca to its Brixton store for a signing of their brand new book
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  9. Barber Ben's Movember Dos & Don'ts

    ben+may_profile As the days become shorter, mornings darker, and evenings colder, it can mean only one thing: Movember is upon us. It is at this delightful time of year that men around the world take the opportunity to make fools of themselves, all in the name of charity. Of course, as anyone who has ever attempted to grow a substantial amount of facial hair will tell you, it has its pitfalls; the itching, the patchy look, complaints from the Mrs (or Mr) every time you kiss, and the constant ribbing from colleagues and friends. These issues will last from day 1 to day 30. But, persevere friends, as the outcome can be incredibly worthwhile; many of you will realise that you can make facial hair work, whilst also collecting for a great cause. The idea of this post is to give you a little advice in some of the areas that may hinder you, and hopefully make your follicle fun a little easier on the eye - and the lip. the_good In the grooming industry, we have witnessed an increase in facial hair and the number of people seeking advice from us to create the looks that you see in the street. Gone are the days of untidy fisherman beards and unkempt monstrosities as popularised by ZZ Top. In their place is the growth of East London
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  10. The World of Extreme Happiness

    This week the JOY marketing team took a trip to Southbank

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